Thursday, May 17th, Piers Morgan discussed gender wage equality. He stated, "I don't understand why men are taking pay cuts to establish ‘gender equality.’ Snow was worth his previous salary – he’s brilliant at his job – and any women who are as good as him should be paid the same, or more if they’re better. THAT is equality, surely?... It's market force in the commercial TV game. If you deliver ratings/advertising, you get paid accordingly. If you don't, you get fired.” Many fans agreed and disagreed with him.